Generative AI Design Sprint Zero™
Case Study
Introduction
We were recently engaged to facilitate a two week AI Design Sprint Zero™ for a client. The client objectives lined up perfectly with the core outcomes of AI Design Sprint Zero™ - Inform and inspire the business, Design “golden use cases” where generative AI can play a transformational role and Create a functional Proof of Concept (PoC).
Client Ask
Help team embrace generative AI
Demystify the generative AI landscape
Identify “golden use cases” for the business
Help launch generative AI in the business
AI Design Sprint Zero™
Hands on training with generative AI tools
Engaging, inspirational and use case centric
Design workshop resulting in backlog of ideas
Functional blueprint and technical demo
Inform & Inspire the Business
(Days 1 to 2)
The starting point, like many of our client engagements, was to run Inform sessions. These sessions inspire and provide a broad view of the evolving generative AI landscape, ensuring all workshop delegates are 'up to speed' on the latest developments.
The deep dive sessions take it a step further, showcasing how generative AI is transforming businesses from various business perspectives - client, team, and personal. We explore the transformation of both roles and functions, using live demos and videos to illustrate practical use cases.
You can find out more about our Inform sessions here.
Learn & Design with AI
(Days 3 to 5)
Location, Location, Location!
If the "Location, Location, Location!" principle applies to workshops, then this client certainly knows how to pick them. The workshop was held at the sublime Bangarra Dance Theatre in Walsh Bay, hosting 50 team members in a stunning venue that was perfect for sparking creativity. We kicked off with an engaging icebreaker, as any effective workshop should.
Note: these sessions can also be run remotely
Researching with ChatGPT
The team were then introduced to the first exercise which required some researching. They were also given an introduction to researching with ChatGPT, to assist them with the exercise.
Synthesising With AI
By the end of the exercise, the team had identified over 200 different viewpoints. With ChatGPT's assistance and some skilful prompting, we synthesised this collective thinking into seven concise themes, pinpointing areas where Generative AI could significantly impact their business.
Generative AI Cheat Cards
With the ever increasing use cases for Generative AI, we then introduced the delegates to our Generative AI cheat cards, which cover a huge span of use cases grouped into key areas of functionality. These cards help with the next part of the workshop, ideation.
Brainstorming With AI
After another insightful advanced prompting lesson explaining how to use ChatGPT as a brainstorm buddy, we launched into the next part of the session which was all centred around ideating - the fun part. Each table was tasked with a specific area to look into.
Pitching With AI
For the final exercise, the teams chose their strongest or favourite idea. They learned advanced prompting techniques with ChatGPT and Dall-E 3 to refine their pitches. The presentations were a workshop highlight—showcasing a variety of ideas and demonstrating how ChatGPT can enhance presentation skills akin to those of seasoned advertising professionals.
Crunch Time
The day ended with a vote and prize for the winning idea (the thought never occurred to us until now, but for the next session ChatGPT will be getting a vote too!).
Bring AI Use Cases to Life
(Days 6 to 10)
Functional Blueprint & Demo
With the Inform & Design components delivered, the client team were already finding ways to infuse Generative AI into their workflows (ChatGPT and Dalle in particular).
We provided a comprehensive write up of all the ideas captured, together with a feasibility assessment too. This provided a solid foundation for their generative AI roadmap.
In addition to the write up, we provided the client with a PoC Blueprint, which included details for how the selected PoC could be brought to life with a functioning demo to demonstrate the technology in practice - ready for Sprint 1!
